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The 411 on Review-Gating and Google’s Policy

By |2018-12-10T10:08:20-07:00December 10th, 2018|Medical Reviews, News, Practice Reputation|

Generating positive reviews for your aesthetic practice is essential to building your social proof and improving your visibility and credibility online. There are many different softwares and tools available, such as Magic Rating, that can help your practice turn happy patients into brand advocates, but you need to be careful. Both Yelp and Google My Business, two [...]

More Magic Rating Features: Review Pop Up!

By |2018-08-08T10:04:49-07:00August 8th, 2018|Medical Reviews, Practice Reputation|

We've released yet another Magic Rating feature: a review pop up. Most of the time we think of pop ups as annoying because they often get in the way. The new Magic Rating review pop up is small, yet large enough to be noticed. The pop up will show up either at the top or bottom of your [...]

Case Study: How Magic Rating Can Help Grow Your Aesthetic Practice’s Reviews

By |2018-06-27T12:42:13-07:00July 10th, 2018|Medical Reviews, Practice Reputation|

When we started working with the Southern California dermatology clinic they had a strong search engine presence, but their online reviews didn't reflect well on their brand. Enter the review-generating, reputation management software Magic Rating. Background: Back in August of 2017, the practice had only 12 Google Reviews and a measly 2.9 star rating, and worst of all, no [...]

Top 3 Things Prospects Research Before Selecting an Aesthetic Practice

By |2020-01-27T11:14:16-07:00May 1st, 2018|Lead Generation, Medical Reviews, News, Practice Reputation|

Has your aesthetic practice experimented with different marketing tactics in order to gain visibility and drive prospective patients to your website? Of course you have! These efforts are part of the "acquisition phase" and are crucial to generating new patients. However, your work doesn't end there. You need a strategy and tactics for converting website traffic [...]

Update on Magic Rating Patient Review Software

By |2017-11-07T13:05:11-07:00November 17th, 2017|Medical Reviews, News, Practice Reputation|

We're excited to announce that the majority of our clients are now using Magic Rating - our software that helps aesthetic practices build their positive online reviews - and they've been having a lot of success. If you’re unfamiliar with Magic Rating, you can check out to learn more and demo the software. If you're [...]

Magic Rating Snapshot: How Our Clients Are Doing

By |2017-05-27T06:10:58-07:00May 26th, 2017|Medical Reviews, News, Practice Reputation|

Back in December 2016 we launched Magic Rating, our software designed to help aesthetic practices build their positive online reviews. Five months later, we have over 20 clients actively using the software! If you're unfamiliar with Magic Rating, the software uses two modes, email or kiosk mode, to request feedback, from 0 to 10. Based on the [...]

Magic Rating: The Best New Software for Generating Reviews

By |2016-12-23T12:42:15-07:00December 2nd, 2016|Medical Reviews, News, Practice Reputation|

We're excited to announce the launch of Magic Rating, our newest platform to help your aesthetic practice generate more reviews from patients! We all know that online reviews are tough to get. I've written several articles in the past with different tips and ideas, including thank you cards, QR codes, and more. We've [...]

One Highly Effective Tactic for Generating More Patient Reviews

By |2016-12-23T12:42:17-07:00July 29th, 2016|Medical Reviews, Practice Reputation|

When vetting a medical or aesthetic practice prospective patients are most likely to check out your before & after work and read your 3rd party reviews online. It goes without saying that you should be striving to grow both your before & after cases and your reviews. The latter can be especially tricky because it's [...]

How Can My Practice Generate More Reviews?

By |2016-12-23T12:42:21-07:00November 26th, 2014|Medical Reviews|

A common question that I hear from medical and cosmetic practices is: "how do I get more positive online reviews?" With the negativity surrounding some review sites (Yelp), there seems to be a fear of negative reviews that keeps many practices from asking for them. The first thing you should realize as a medical or cosmetic practice, and as a [...]

Facebook Reviews Removed from Fan Pages

By |2016-12-23T12:42:28-07:00October 11th, 2011|Facebook, Medical Reviews, Social Networking|

If there's one thing I constantly preach to my clients it's the importance of generating patient reviews. Well unfortunately, those practices that had been generating patient reviews on their Fan page will now see that they no longer exist. That's because Facebook decided to remove the "Reviews" tab. Keep in mind that this doesn't entirely eliminate the ability to show patient reviews on [...]

Best Software to Edit Patient Testimonial Videos

By |2016-12-23T12:42:28-07:00September 14th, 2011|Medical Reviews, Video Marketing|

If your medical practice has already shot videos of patient testimonials then congratulations, you're ahead of most practices. If your practice hasn't done any video marketing or shot any patient testimonial videos then I encourage you to read a couple previous articles I wrote, including How to Generate More Reviews Online and Using Youtube for Your Medical Practice. [...]