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Your Aesthetic Practice Needs to STOP Using Sliders on Your Home Page: Here’s Why…

By |2020-01-27T11:25:31-07:00February 21st, 2019|Graphic Design, UX, Web Development|

Let me start out by saying that sliders are not bad, they should just be avoided on an aesthetic practice website home page (or on any page). Before we jump into the "why," lets first define the term "slider." What is a Slider? A "slider" on a website simply refers to a content area that has multiple [...]

Are Google’s Speed Tests Accurate?

By |2020-01-27T11:17:50-07:00September 1st, 2017|News, SEO, Technical SEO, UX, Web Development|

Have you checked your website speed lately? If not, you probably should as your site speed will certainly influence the user experience, and indirectly, your SEO. However, don't overreact when you see a poor speed score from Google. It's important to understand that Google's PageSpeed Insights does not actually account for the actual site load [...]

Chrome Will Start Showing Security Warnings for Http Websites

By |2020-01-27T11:18:30-07:00August 21st, 2017|News, SEO, Technical SEO, UX|

Have you upgraded your website to https yet? If you're unfamiliar with what that means, look in your browser. Notice the website address and the lock icon to the left of it. In the Chrome browser, you'll see a green lock with the word "Secure" next to it. Https in front of your website doesn't [...]

User Engagement is the New Backlink

By |2020-01-27T11:20:26-07:00May 15th, 2017|SEO, UX|

For years we've heard about how great backlinks are for SEO. The backlink craze was at its peak around five years ago, back when companies would pay people to create links in forums, blogs, and other obscure areas of the web. This lead to massive amounts of spam, and it also jump-started Google's Penguin and [...]

Re-Thinking Your Website Navigation

By |2020-01-27T11:26:43-07:00May 19th, 2016|Mobile, UX, Web Development|

I recently wrote an article about improving your website's UX and I want to focus on one of the specific topics mentioned in that article: your website's navigation. For most aesthetic practices the challenge is how to simplify your navigation, but for others just organizing it can be difficult. What to add to your "main" [...]

How to Improve Your Website User Experience

By |2020-01-27T11:26:52-07:00April 5th, 2016|Graphic Design, UX, Web Development|

Image from webdesignerhub.com If you've gone through a website update in the past year or so, or you're simply on top of the latest trends in website design, you've more than likely heard the term "UX" thrown around. For those who don't know what UX means, it stands for user experience. It's not [...]

How a New Website Can Look Outdated Quickly

By |2020-01-27T11:27:00-07:00January 21st, 2016|Graphic Design, Turbo Projects, UX, Web Development|

It seems like every couple years the elements that make up a new-looking website get replaced by newer, "cooler" features. Back in 2011-2012 it was all about making your website responsive. Now, mobile and tablet-compatibility are pretty much a given. Websites that have movement and utilize parallax elements have become popular in the last year or so. [...]