We’ve recently completed a website redesign for Sthetix Clinic, a Cosmetic Treatment Centre in Liverpool, United Kingdom. Lead by a stellar team of plastic surgeons, aesthetic surgeons and gynecologists, the practice offers a wide variety of both surgical and non-surgical procedures for patients, including the exclusive R Face and Necklift, invented by Mr. Rizwan Alvi.
Our goal was to give the website a more modern look, improve the procedure page layout, improve the navigation, and graphically improve the mobile interface. You can click here to visit the new website. Here are some of the features of the new website, which we developed on WordPress:
- fully custom design
- fully “responsive” layout with “sticky” mobile calls to action
- parallax page components
- improved navigation
- Turbo photo gallery
- social media integration
- full search engine optimization
- blog integration
- web forms for improved lead generation
- fully secured via SSL
You can see the improvements in the after photos below. The old website wasn’t in terrible shape, but it was difficult to read some of the text and needed an all-around update. The new website gives a more modern, clean look that is easy to read and full of visuals. Our primary focus was to improve the calls to action to grow the leads
The inner pages had no conversion elements and was very text-heavy. We implemented a sidebar into all pages of the website to ensure that site visitors could convert into leads from any page on the website. We also included more images, videos, and other elements to better break up the text and make it easier to digest.
Our goal with the mobile responsiveness of the new site was to improve the layout and conversion elements. We condensed the mobile menu and included easy-to-navigate drop-down menus. We also moved the conversion elements to a sticky footer at the bottom of the website, which includes seamless tap-to-call and tap-to-email features.
If you’d like to see a breakdown of all our most recent projects click here, or you can check out our portfolio of website work here. If you’d like to learn more about WordPress conversions, or re-designing your existing website, then send Turbo a note here. You can also reach us directly at 877-673-7096 x2.