We’re excited to finish yet another plastic surgery website re-design project for El Paso Cosmetic Surgery. Located in El Paso, TX, the practice offers both surgical and med spa procedures, conveniently in two unique locations. The practice is lead by Dr. Ozan Sozer, a board-certified surgeon.

The project started as a website takeover, focusing on design tweaks to help with lead generation, but it evolved into a full-blown re-design. We kept the color scheme and the branding elements the same, but our goal was to modernize the look and feel, open up the site, improve the navigation, and upgrade the mobile responsiveness.

Here are some of the features of the new website:

  • customize the design with improved imagery, cleaner content, and a more modern layout
  • fully “responsive” design with “sticky” mobile calls to action
  • improved navigation for seamlessly accessing individual pages
  • Turbo photo gallery (still in progress)
  • social media integration
  • full search engine optimization
  • blog integration
  • web forms for improved lead generation

You can see the difference in the before and afters below. The website went from looking  outdated and disorganized to a more modern, refined, and clean look & feel. Most importantly, the site is much easier to navigate and it’s now configured for maximum lead generation. You can check out a live version of the website here.

Notice the improvement in the home page design and navigation, as well as the improvement in the inner page layout…

before-and-after

Old home page vs. new home page

 

Improvements in the drop drop menu organization

Old vs. new improvements in inner pages and sidebar

 

better-plastic-surgery-website-navigation

Old vs. new improvements in the drop drop menu organization

On mobile, you’ll also notice improvements in the layout, with less clutter, an improved menu, as well as the sticky footer will calls to action…

mobile-before-and-after

Old mobile home page vs. new mobile home page

 

Old mobile menu vs. new mobile menu

Old mobile menu vs. new mobile menu

If you’d like see a rundown of all our most recent projects click here, or you can check out our portfolio of website work here. If you’d like to learn more about WordPress conversions, or re-developing your existing website, then send Turbo a note here. You can also reach us directly at 877-673-7096 x2.