The latest website development project from Turbo was a WordPress conversion for Correa Plastic Surgery in The Woodlands, TX. The work focused primarily on improving the user-friendliness on the backend, but also included a few improvements on the front-end.
Dr. Correa is a young but renown, board-certified plastic surgeon serving the greater Houston metro. He came to Turbo in early 2016 looking to step up his marketing efforts and we decided that addressing his website would be the best first step. The decision to move to WordPress was to improve the backend and front-end usability or user experience (UX). Since WordPress is the most supported and widely used CMS available for websites our goal was to convert him to this user-friendly platform knowing that we can continue to use it for years. On the front-end, we made several updates, including:
- Implementing the new Turbo photo gallery software
- Modify the mobile layout to include a “sticky” footer with quick links to tap to call and email, as well as gallery and direction links
- Improve the website’s optimization
Below you can see how the “sticky” footer looks and works on a mobile device. The ease in which you can tap the ‘Call’ button no matter where you are on a given page, along with the easy-to-complete email form that slides out when tapped, will help improve conversion rates.
The Turbo photo gallery software makes it easy for anyone to add cases in a matter of minutes. The state-of-the-art filtering systems, as well as the optimization features, gave Dr. Correa a big upgrade over his previous photo gallery.
If you’d like see a rundown of all our most recent projects click here, or you can check out our portfolio of website work here. If you’d like to learn more about WordPress conversions, or re-developing your existing website, then send Turbo a note here. You can also reach us directly at 877-673-7096 x2.