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4 Misleading Google Analytics Stats to Watch Out For

By |2020-02-07T07:14:58-07:00January 14th, 2020|Google Analytics|

Google Analytics is a vital tool for evaluating your website's performance and tracking KPIs (key performance indicators). Like almost any tool, however, it has its limitations. In this article, I'd like to dive into misleading data that often confuses users. When I say "misleading" I mean that stats or numbers shown may give you [...]

Google Analytics Data That Can Be Misleading

By |2016-12-23T12:42:19-07:00June 10th, 2015|Google Analytics|

Most marketers rely heavily on analytics to evaluate how their website and marketing tactics are performing. At Turbo, we utilize Google Analytics because of how robust the software is. You can configure lead tracking as well as use the data to make marketing decisions. It's important to note, however, that Google Analytics isn't flawless. I [...]