Cosmetic Marketing

/Tag:Cosmetic Marketing

How Much Money Should I Invest in Marketing?

By | April 16th, 2014|Med Spa Marketing, Medical Marketing|

As a business owner you have a lot to manage, not the least of which is the finances. No one looks forward to running payroll and paying taxes, which is why these tasks are often outsourced. But what about marketing? Unlike most other aspects of your finances, which are costs, marketing is an investment that [...]

5 Big Marketing Mistakes Cosmetic Practices Make

By | November 18th, 2013|Med Spa Marketing, Medical Marketing|

When it comes to marketing, everyone makes mistakes. Part of growing any business involves trial and error. This is no different for medical spas and other cosmetic practices. However, the following marketing mistakes should be universally avoided at all costs. 1) Too many or too frequent discounts: You never want to brand your practice as [...]

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