Direct Traffic in Google Analytics: None vs. Not Set

By |2019-03-14T13:50:47+00:00March 3rd, 2019|Google Analytics|

Direct traffic is the most misunderstood source in Google Analytics. Most Analytics beginners understand common sources of traffic, such as Google/organic, Facebook/referral, and Google/cpc; they're self-explanatory. But Direct traffic is trickier to comprehend, and we'll dive into why that is in this article. Isn't Direct traffic those who type in a website URL directly into [...]