Google Penalty

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Penalty Coming for Non-Mobile Responsive Websites

By |2016-12-23T12:42:20-07:00March 24th, 2015|Google Analytics, Mobile, News, SEO|

If you haven't heard the news, Google has announced that starting April 21, 2015 their algorithm will shift to use mobile-friendliness as a "ranking signal." While this isn't really surprising (Google has issued warnings via Webmaster Tools for the past year), the announcement of a specific algorithm change contrasts with previous updates, such as Penguin, PANDA [...]

Google’s Exact Match Domain Sucker-Punch

By |2016-12-23T12:42:25-07:00December 28th, 2012|Domain Name, News|

Back on September 28, Google dropped another algorithmic bombshell, this time targeting exact-match domains. In many ways, this update was even more damaging than the PANDA or Penguin updates over the past year. If you're not aware of the term "exact match domain," it refers to a domain name that exactly matches a given search phrase. For example, [...]