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Patient Retention & Reactivation

By |2016-12-23T12:42:26-07:00September 7th, 2012|Internal Marketing|

This is a term we've been using a lot lately at Turbo. That's because we have a new system in place known as PR&R, for short. The name is fitting because it combines two fitting acronyms PR and R&R. This is because the system not only serves as a PR, or marketing, tool, but it's [...]

Post-Groupon Follow Up Strategy

By |2016-12-23T12:42:27-07:00April 23rd, 2012|Uncategorized|

So you've successfully run a Groupon, or Living Social, group deal. Maybe you generated 50, 100, or over 100 new patients. Assuming you've effectively planned out how to account for this influx of patients (check out this article outlining the steps for planning & executing a Groupon-like deal), the next step is to keep these [...]

How Cosmetic Practices Can Effectively Use Groupon

By |2016-12-23T12:42:29-07:00July 6th, 2011|Uncategorized|

There are many things that your practice needs to consider before investing in Groupon, Living Social or any other group discount website. Let me preface this article by informing you that Turbo will be hosting a webinar about this topic on Wednesday July 13th from 8-9pm EST. Click here for details and to register. In this article I want [...]

Do Groupon Deals Violate “Splitting Laws” For Physicians?

By |2016-12-23T12:42:30-07:00April 14th, 2011|Uncategorized|

I've been hearing a lot of concern from physicians lately about Groupon. Surprisingly, this concern has shifted from "Is this profitable?" to "Is this legal?" This is a very good question and a legitimate concern. Before I go into any more detail I will say that you should consult your attorney before running a Groupon campaign. The reason you [...]

Is Groupon Profitable for Med Spas?

By |2016-12-23T12:42:31-07:00November 18th, 2010|Uncategorized|

I recently stumbled across an article on outlining the success of Groupon and how medical spas have been using Groupon. In case you don't know about Groupon, they are a discount group buying website that offer local deals, often times up to 50+% off. Groupon has been enormously successful. In fact, they [...]