Patient Retention

/Tag: Patient Retention

How to Effectively Use Email Marketing When Your Practice Only Does Surgery

By |2019-01-28T15:17:16+00:00January 28th, 2019|Cosmetic Surgeon Marketing, Email Marketing|

Email marketing is a crucial digital marketing tactic for encouraging patient retention. When I say "patient retention" I simply mean the act of converting a previous patient into a repeat patient.  It can be expensive to generate a new patient, so it makes a lot of sense to put a heavy emphasis on patient retention. [...]

Is It Possible to Handle ALL Digital Marketing In House?

By |2017-04-21T06:32:14+00:00April 21st, 2017|Cosmetic Surgeon Marketing, Internal Marketing, Med Spa Marketing, Medical Marketing|

The short answer is yes, but the expertise you'd need to be able to maximize your efficiency with all the relevant digital marketing tactics would make it financially impractical. Let's start by evaluating all the necessary tactics for a comprehensive digital marketing strategy: Monthly, or weekly, blogging Backlinking, content syndication, press releases & more Advertising management [...]

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