4 Misleading Google Analytics Stats to Watch Out For

By |2020-02-07T07:14:58-07:00January 14th, 2020|Google Analytics|

Google Analytics is a vital tool for evaluating your website's performance and tracking KPIs (key performance indicators). Like almost any tool, however, it has its limitations. In this article, I'd like to dive into misleading data that often confuses users. When I say "misleading" I mean that stats or numbers shown may give you [...]