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The 411 on Mobile-First Indexing

By |2018-09-28T09:20:20-07:00September 20th, 2018|Mobile, News|

Your aesthetic practice may have noticed an email from the "Google Search Console Team" hit your inbox this week alerting you that "mobile-first indexing has been enabled" for your website. You're receiving this notice because you've been added as a user, or you are an owner, of your website's Google Webmaster Tools account. To be fair, [...]

Tips for Protecting Your WordPress Website

By |2016-12-23T12:42:19-07:00November 11th, 2015|Web Development|

We love WordPress, so much so that we've even developed a plugin for this CMS. However, WordPress isn't without flaws. As I've said before, the biggest flaw with WordPress is its vulnerability to hacking. So how do you secure you WordPress website? In this article I dive into some tips: Always utilize the most up-to-date [...]

WordPress Plugins Your Practice Should Be Using

By |2016-12-23T12:42:19-07:00August 18th, 2015|Web Development|

Many aesthetic practices utilize the WordPress platform for their website, and for good reason. It's open source, incredibly robust, and it's free. You can customize it any way you want and take advantage of it's many free plugins. Here's a breakdown of some of the essential types of plugins you should be using: 1) SEO: You have [...]

Turbo-Charging Your WordPress Security

By |2016-12-23T12:42:21-07:00September 15th, 2014|News, Web Development|

Back In July I published an article about one of the biggest drawbacks to WordPress, security. In that article I noted several steps we take to ensure that all of our clients are protected. Well, in an effort to continuously ‘stay ahead of the game’ when it comes to hackers we’ve found an even better [...]

Should I Consider a Domain or Hosting Company for my Website or Marketing?

By |2016-12-23T12:42:22-07:00August 9th, 2014|Uncategorized|

GoDaddy started this trend years ago, and it makes sense. If you've ever purchased a domain name from them there's quite an upsell process at the checkout. Do you want a private domain name? Do you want to lock it up for 5 years? Relevant questions and a smart business model. However, then you'll see...do [...]

The Biggest Issue With WordPress: Security

By |2016-12-23T12:42:22-07:00July 10th, 2014|Web Development|

If you frequent this blog often you'll know that we love WordPress. I recommend it for almost every web development project that we undertake. The features and customization with WordPress is bountiful. However, there is one major drawback to WordPress: security. Let me first address why WordPress is vulnerable to security threats. It's open source [...]

Why You Need to Secure Your WordPress Website

By |2016-12-23T12:42:23-07:00October 11th, 2013|Web Development|

We love WordPress. In fact, nearly every website we develop is built on the popular open-source platform. There's a lot to love about WordPress, and I've gone into depth about why you should develop your next site on this CMS in previous blog articles. However, WordPress has one big issue...security. To web developers and those in [...]

Marketing Acronyms Every Medical Practice Should Know

By |2016-12-23T12:42:24-07:00May 5th, 2013|Uncategorized|

We're now fully entrenched in the texting and tweeting era, so it's common for people to communicate with abbreviated verbiage, namely acronyms. "LOL" and "LMAO" have gotten so popular that even musicians are adopting them as their band names! The acronyms mentioned in this article are marketing-related, for the most part. Some are marketing strategies themselves while others affect [...]

4 Cool Plugins to Enhance Your WordPress Website

By |2016-12-23T12:42:24-07:00April 26th, 2013|Web Development|

Most of you know that WordPress has a ton of great plugins to help improve everything on your website from SEO to ecommerce. In this article I'd like to touch on four cool plugins that can really enhance the look and functionality of your website. The best part about each is that they're easy to [...]

How to Build an Inexpensive Medical Mobile Website

By |2016-12-23T12:42:24-07:00February 25th, 2013|Mobile|

So your medical practice splurged on a new website design with the state-of-the art photo gallery, full social integration, search engine optimization, the works. Then you realize your website is not mobile-compatible. Now what? You actually have several options, some of which are inexpensive, for making your medical website mobile compatible. Before I dive into [...]

5 Keys to a Successful Website in 2013

By |2016-12-23T12:42:24-07:00January 23rd, 2013|Web Development|

It's now 2013 and long gone are the days when you could simply "throw up" a web page with a few before and after photos. Your website now needs to help to improve your visibility and credibility, as well as generate leads. It doesn't matter if you're running a plastic surgery center, med spa, cosmetic dentistry [...]

Turbo’s Favorite WordPress Plugins

By |2016-12-23T12:42:25-07:00December 21st, 2012|Web Development|

Last week I wrote an article about why you should convert your medical website to WordPress. In this article, I'd like talk about our favorite WordPress plugins and why we use them. There are tens of thousands of plugins, so feel free to share any plugins you like at the end of this article. Shareaholic: [...]